THE COLLECTIVE
Heather Kelley
Heather Kelley
Sales
Sales Strategy
Channel Strategy
Growth
Company Operations
Marketing
Management
Events
Food Service Operations
Coffee Shop Operations
Broker management
Education: Bachelor of Science in Marketing and a Master of Business Administration degree from Azusa Pacific University
Certifications: Certificate of Cooking from The New School of Cooking; Key Account Leadership Training from C.M. Profit; Barista Certification from It's A Grind Coffee University
Favorite Software: Google Suite, Microsoft Word, Powerpoint
Additional Software: Excel, Asana, Hubspot, Adobe, Meta Business
Hello! I'm Heather, and I've been in the coffee industry for over 25 years. I've had the privilege of working with some of the best brands and in various roles, from a barista to a VP of Sales, in cafes, roasters, manufacturers, distributors, brokers, hospitality, and food service.
My expertise lies in coffee, emerging brands, product commercialization, sales strategies, and growth. I speak all the languages spoken in different industries such as Food Service, CPG/Grocery, Omni Channel, and more! I can help you translate them for your business and ensure that you're always ahead of the game.
I'm a firm believer in the idea that success isn't a zero-sum game. I have a passion for helping others succeed in the industry I know best. That's why we founded The Coffee MBA with the express mission to be "The rising tide that lifts all communities of coffee."